FORME brings together more than two decades of experience in fashion, art and design.

Julia’s story in fashion began as the founder and designer of her own label, followed by a career spanning brand management, visual art and education. Through it all, the instinct to create remained.

Inspired by art, travel and sun-faded destinations, the collections celebrate relaxed silhouettes, expressive prints and the ease of summer dressing. Natural cottons, traditional Indian printing techniques and thoughtful details are at the heart of each collection.

The result is clothing designed for real life and the women living it across different ages, bodies and chapters.

Pieces for holidays and ordinary days. To throw over swimwear, dress up for dinner, pack into a suitcase and rediscover summer after summer.

Colourful, relaxed and quietly confident.

Made for the slow days — and everything in between.

FORME Studio Co.

Designed in Western Australia.